'First impression is the last impression!’. Yes, we have all heard the ubiquitous saying. But we hardly ever pay heed to it. But in all seriousness, first impressions do have a significant impact on how your brand or product will be perceived in the long run. [...]
No matter which field you work in or which field of study you are currently academically pursuing, the tedious and often humdrum formal procedure of writing emails has more than likely not missed you. Usually, emails are written with more formal intentions, whether it is to [...]
INTRODUCTION Social Media has become as deep-rooted in our everyday lives as perhaps even nutrition and a balanced diet might not be. Our day begins with incessant notifications and probably ends with a video or so that someone sent to us. We fondly devote our free [...]
You wake up and open social media, and you consume content. You binge-watch a show of any kind, and you consume content. Checking the pop-up notifications or headlines of articles? Well, yes, you are consuming content. If it sounds laborious, you know it isn't! The truth [...]
INTRODUCTION: Imagine you are getting ready to go to the supermarket to buy groceries. Most of us usually set out with a list. Ever wondered why we do not use long paragraphs explaining the kind of products we intend to buy, instead simply use lists? Why [...]
