‘SEO’, stands for search engine optimization. It is a well known strategy used by various websites to improve traffic from organic and free results in the search engine. In recent years, it has become a popular means of boosting a website’s rank on the SERPs.
The difference between SEO writing and traditional content writing is that SEO focuses more on web content and web pages while traditional content focuses on delivering their message, and not on whether they will rank on the first page of Google. For effective SEO one needs to plan the structure of their article and its components. That’s where an SEO content templates comes in.
Why is SEO Content Template required?
The aim of an SEO Content Template is to help you keep up with your competitors and rivals. For this, you need to create highly optimized content, use targeted keywords and provide links to each piece of content. Your template will provide you with recommendations on creating new content on the basis of specific keywords, back-links, and so on. As your rank in search engines improve, it will also improve marketing efforts. With quality content and optimization, it is easier to attract readers. If your content has value and people find what they are looking for, they are more likely to engage with it. Using SEO makes it more likely for your content to be shared on social media.
For creating a good SEO Content Template, you need to keep a few things in mind.
1. Keywords: Search for relevant keywords which can provide for traffic.
2. Content: Your content should be highly optimized for the search engines.
3. Back-links: Include back-links of your content.
4. Results: Keep a track of what is working and where you need to improve SEO optimization
How to efficiently create SEO Content?
There are various things to keep in mind while building SEO optimized content and here are a few of them to help you get started:-
1. Meta Description: Meta Description involves one or two lines explaining the content of your web page on the search engine. For a better explanation, before clicking on a website, you will notice that there is a line or two that you can read underneath the heading. That is a meta description. A good meta description involves specific keywords pertaining to the content as well as optimizes the search engine.
2. Headings: Your headings will help readers get an overview of your blog and help in attracting more readers and improving engagement. Your H1 needs to be creative and unique and at the same time give a hint of what the article is about. Your sub-headings, H2, H3, H4 and so on, should appropriately contain keywords and key phrases keeping in mind, an SEO strategy.
3. Pictures: When you use pictures to identify with your content, provide a brief description for the picture. Not to mention, use keywords. This will help Google understand why the picture is relevant to the given content, thus, increasing your rank on the first page.
4. Research: Do your research on targeted keywords. Find other websites similar to your niche and learn what they are doing to improve traffic. To outrank your competitors, you have to use specific keywords and draw potential readers and customers towards your website. Do not use random keywords that do not match your content just to meet the goal of ranking on the first page. Connect the keywords with your content and make sure you know exactly where it fits in.
5. Links: While it is more preferable to provide your own links, do not hesitate to provide external links of influential pages to provide insight on your own content. These links an also help boost optimization on search engines.
Before starting a web page or a blog, everyone comes across the term ‘SEO’, but very few know how to effectively go about it. Creating a template for your SEO requirements can be of immense help to you and your business. Keeping all the points mentioned previously in mind, you can create a well-structured template for yourself.
For your convenience, we have created a sample template that can guide you through the process. Click here to access it.
We hope this article helpful in simplifying things for you. Don’t forget to leave a comment. All the best!