For many years people have undertaken constant efforts to automate and reduce human labour. In the beginning, machines began to do the exhausting and tedious physical work that was done by humans. Now technology has advanced to the point where the sphere of creativity and intelligence, [...]
These days, Content is that piece of art which can make or break your marketing game. Creating mind-gripping content is an art because it requires creativity to express or persuade the reader without even having a face to face interaction. This calls for your [...]
Crafting the perfect elevator pitch is a great sales technique and a huge skill. Making the perfect elevator pitch and condensing a product or service into a short sale-able form is a skill you can master as a business professional. An elevator pitch is an easy [...]
Whether offline or online, our preferences when purchasing things rely heavily on certain factors like cost, quality, the manufacturer's popularity, etc. Although to the oblivious ones, it might appear that having an attractive price tag or a great sales team makes customers stick to a particular [...]
Everyone craves evergreen content. All of us are in constant search of ways to revitalise our piece of writing to make it more appealing. What if we could use AI for that? The wonders of AI are no doubt remarkable. But can AI help us [...]
The purchase habits of people have changed dramatically as a result of the internet. According to surveys, up to 70% of the B2B buyer journey is completed online before a buyer engages with a sales agent. Information about products and services is now literally at our [...]
Are you wondering what SEO is? SEO stands for search engine optimization, and it helps improve the position of your web pages in the search results. SEO is an important tool used to boost traffic to your [...]
Content strategy is one of the major ways companies and businesses market themselves and make a niche in a highly competitive environment where everyone is constantly striving for perfection. Content mapping is an important part of zeroing in on a successful content strategy campaign. Careful [...]
In this day and age, when online shopping has become such a huge part of our everyday life, customers have been left spoilt for choice between various eCommerce stores and outlets. People flock to these sites to make their purchases; it becomes increasingly hard for [...]
Have you ever found yourself staring at a blank page for a long time, attempting to write but not coming up with the right words? You're not the only one who feels this way. This is known as writer's block and affects all authors, from [...]
